AGILE PRODUCT MANAGEMENT

COURSE DESCRIPTION

In SAFe®, product managers play a key role in the trio of leaders, including architects and the Release Train Engineer. These people work together to lead the Agile Release Trains (ARTs) in continuously delivering value.

In the Agile Product Management course, you’ll explore how to use design thinking to put your customers at the center and create products that are desirable, feasible, and sustainable. You’ll discover how continuous exploration fuels innovation. You’ll get the guidance and tools you need to work effectively in remote environments with distributed teams. And you’ll explore how to define a vision, strategy, and roadmap to satisfy existing customers and attract new ones.

COURSE OBJECTIVES

• How to create innovation in the value stream
• How to use design thinking to achieve desirable, feasible, and sustainable products
• How to use product strategy to set clarity and direction for the ART
• How to develop and evolve short-term roadmaps that result in long-term value

COURSE OUTLINE

• Product Manager Role in the Lean Enterprise (11-13%)
• • Product Manager’s Role and Responsibilities
  • Product Management Stakeholders and Collaborators
  • Design Thinking
• Continuous Exploration of Markets and Users (12-14%)
• • Market Research and Continuous Exploration
  • Hypotheses and Questioning
  • Data-driven Practices for Solutions
  • Research Planning
  • Research Games for Customer Understanding
• Market Segmentation Strategies (11-13%)
• • Market Segmentation
  • Market segment Value and Fit
• Empathy-driven Design (7-9%)
• • Persona Purpose, Creation, and Uses
  • Empathy-driven Customer Experience
• Product Strategy and Vision (12-14%)
• • Product/Solution Purpose and Vision
  • Value Propositions and Business Models
  • Customer Journey Mapping
  • Product and Solution Context
  • Platform, API, and Data Strategy
• Roadmap Creation to Build Solutions (11-13%)
• • Solution Intent
  • Market-driven Roadmaps
  • Balanced Solution-based Features
  • Features, Stories, and Story Maps
• Value Delivery (14-16%)
  • The ART Kanban
  • The ART Backlog
  • PI Planning
  • PI Execution
• Innovation Creation in the Value Stream (12-14%)
• • Value Stream and Product Innovation
  • Innovation Metrics
  • Epics
  • Funding Innovation
  • Rapid Experimentation Application and Hypothesis Outcomes

Please contact us for the full course outline, schedules and for booking a private class.

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